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Public Speaking Consultant Serving Dallas, TX

with proven principles from
great trial laywers

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If you are a professional looking for individual coaching or you have a specific presentation you are working on, one-on-one consultation can be provided.

Unlock Your Potential With Shane Read: Your Premier Public Speaking and Persuasion Coach in Dallas, TX


Do your presentations fail to get the compelling response you want? Or, does public speaking scare you, whether you are new to the process or even very experienced? If so, Shane Read is an expert public speaking coach based in Dallas, TX who can transform your next presentation.


With over 25 years of experience, Shane will share the secrets that great trial lawyers use to succeed in the most intimidating arena of persuasion, the courtroom. Then, through easy-to-follow steps, Shane will meet you where you are on your public speaking and persuasion journey and make sure you get where you want to go while giving you a significant advantage over others because you know the strategies trial lawyers use. As your public speaking consultant, Shane Read will ensure you or your team get the results you desire.


Why is it important to reach your fullest potential as a public speaker? Studies have shown that people who speak well are considered more trustworthy and knowledgeable. As a result, they persuade with ease. That advantage can be yours with Shane Read’s proven principles based on his career as a trial lawyer, professor, award-winning author, and successful public speaking coach of thousands of people. So, whether your next presentation is in the boardroom, conference room, or any other room, give yourself the best chance to succeed.


Shane Read’s consultations are offered in-person in Dallas, TX and the surrounding areas or via Zoom.


Courses are built on three core principles:

A successful training program captivates, educates, and motivates

professionals to immediately improve their practice.



Crisp and highly entertaining programs. Everyone is engaged.


New tips. You can’t win if you don’t have better skills than your opponent.


Analysis of videos to teach memorable lessons.

Dynamic interactive approach. Audience never suffers death by PowerPoint.



Programs are based on award-winning content.


Courses receive the highest accolades for teaching nationwide.

For over twenty years, Shane has taught thousands of people throughout the USA and Europe how to transform their public speaking, presentation, and persuasion skills.



As an award-winning author and professor with vast trial experience, Shane has the unique credibility to motivate professionals to become their best.


Shane has been a full-time trial attorney since 1989 and is a graduate of Yale University and University of Texas School of Law.


Shane has been lead counsel on over a hundred trials in state and federal court.


Course 1:
Winning Presentation Skills

Nothing could be truer than what Ralph Waldo Emerson once said: All the great speakers were bad speakers at first.


This program focuses on the skills you need to make an outstanding presentation, no matter where you find yourself on your journey to becoming a great speaker. The following is just some of the content that is included in the program.


This program can be customized to fit your needs. As a starting point, the course is often given in one day with interactive lectures and one-on-one coaching where participants practice and perfect their skills.

Overcoming the Fear of Public Speaking

  • Learn why everyone is afraid of public speaking

  • Understand why the conventional wisdom is wrong about the goal for a presentation

  • Learn the tools professional athletes and performers use to overcome the fear of failure

  • Discover ten techniques to ensure confidence in your presentation

Principles of
Public Speaking

  • Learn how to be yourself. You need to because everyone else is taken anyway.

  • Speak from the heart to persuade

  • Determine what your audience needs in order to win them over.

  • Turn a boring presentation into an engaging conversation with your audience

  • Discover three techniques to simplify complicated ideas

How to Tell a Story

  • Understand what a story really is

  • Create a bottom-line message you want your audience to understand above all else

  • Learn how to find at least one human truth about why your story is important

  • Use a structure that starts strong and best relates what happened

  • Understand the importance of using descriptive language

  • Tell the good, the bad, and the ugly about the facts in your presentation

  • Connect to the emotions of your audience

Using Powerpoint Effectively

  • Get the right equipment

  • Avoid “Death by PowerPoint”

  • Learn the basic skills to create PowerPoint slides

  • Discover the seven principles to creating a memorable PowerPoint

Preparing and Practicing

  • Understand the techniques to deliver your argument

  • Become a believer in the principle that you should not use notes

  • Discover the tricks memory experts use

  • Adapt to Zoom and Skype Meetings

  • Learn how to practice

  • Study the master orators in history

Delivering Your Presentation

  • Become aware of the importance of body language

  • Analyze examples of good and bad gestures

  • Make your voice interesting

  • Speak with conviction

Course 2:
Boost Your Influence IQ

Throughout the past several decades, advances in behavioral science research have shed enormous light on how people make decisions. Some of it confirms what our life experiences have taught us, but the research also gives many new insights to be more persuasive. Below is just some of the content for this program.

This program can be customized to fit your needs. As a starting point, the course is often given in one day with interactive lectures and one-on-one coaching where participants practice and perfect their skills.

The Science Behind How our Brain Makes Decisions

  • Understand the differences between the automatic and reflective brain

  • Learn the science that proved the conventional wisdom wrong about decision-making

You Are the Architect of Your Presentation

  • Utilize confirmation bias

  • Develop counterthemes

  • Elevate your audience’s attention

  • Take advantage of the power of word association and metaphors

  • Learn the keys to ensure success before, during, and after your presentation

Rapport Building

  • How to engage with anyone

  • Be the most likable person in the room

  • Ten techniques that work every time

Rules of Thumb for Decision-Making

  • Discover the power of anchoring

  • Understand the lure of associations

  • Decide whether framing a decision is important or not

Build Trust with Your Audience

  • Examine Aristotle’s principles of trust building

  • Analyze studies showing how to create trust

  • The three principles of rapport building

  • Become the most trustworthy person in the room

  • Learn how to effectively answer any question

How to Persuade Others

  • Learn how to make complicated ideas simple

  • Realize that there are leaders and followers in your audience

  • Make decisions easy for your audience

  • Create memorable PowerPoint slides

  • To learn move about persuasion training click here.

How to Negotiate Effectively

  • Building trust with the other side

  • Learn the behavioral science regarding negotiation strategies

  • Dos and Don’ts of every negotiation

What You Will Learn

All of our programs can be customized to meet your needs. You can even decide to combine content from each of them. The programs can be offered as a keynote address, a seminar, or breakout program.

Kyle Waldrep

Founder & CEO, DOTTID

"From presentation to persuasion in the courtroom, Shane has honed his skills and is now able to empower others to flourish. For the business world, Shane’s approach, strategies, and wisdom have enabled me to be a better leader. I am more confident on stage and in the boardroom and would encourage business leaders to engage his extremely beneficial resources."

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